The Appocalypse is Coming, Will Websites Survive?

By Bobbi Leach, CEO Websites are dying and mobile apps are the culprit. Okay, truthfully the web is far from dead. But mobile apps have enough advantages in user experience and other areas that some people believe they will
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By Bobbi Leach, CEO Websites are dying and mobile apps are the culprit. Okay, truthfully the web is far from dead. But m... Read More

FuturePay Will be at Shop.org 2015

Next week, October 5-7, FuturePay’s Director of Business Development, Denise Purtzer, will be at Shop.org Digital Summit 2015 in Philadelphia! FuturePay is the safe and secure way for merchants to offer a consumer-friendly financing option that lets customers pay
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Next week, October 5-7, FuturePay’s Director of Business Development, Denise Purtzer, will be at Shop.org Digital Summ... Read More

Using Psychology to Increase Sales

Conversion optimization really comes down to influence – influencing people to become your customer. With that in mind, retailers need to be considering how the psychology of influence can be used to increase conversions and sales. Cialdini’s six principles
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Conversion optimization really comes down to influence – influencing people to become your customer. With that in ... Read More

Help Customers Buy Anytime, Anywhere

Over recent years we have seen the introduction of a number of different channels – for desktop, in-store, and mobile – through which customers can research and purchase products. The result is that customers are beginning to expect the
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Over recent years we have seen the introduction of a number of different channels – for desktop, in-store, and mobile ... Read More

Addressing the Needs of Shoppers with FOMO

Today, people are more connected to one another than ever before. Social media allows us to glimpse into the lives of our friends, our favorite musicians, and even strangers. While this interconnectedness has given us a deeper appreciation for
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Today, people are more connected to one another than ever before. Social media allows us to glimpse into the lives of ou... Read More

Now is the Time – Get Ready for Your Biggest Q4 Yet

While consumers are busy getting ready for back-to-school and soaking up the last of the summer heat, retailers are preparing for the upcoming holiday season. And according to every prediction, this year is going to be huge for ecommerce.
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While consumers are busy getting ready for back-to-school and soaking up the last of the summer heat, retailers are prep... Read More

How to Boost Customer Loyalty

It has become apparent that forced registration at checkout is a conversion killer yet customers are demanding more personalized shopping experiences. By personalizing the shopping experience, customers are more likely to purchase from you again. New customer acquisition costs
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It has become apparent that forced registration at checkout is a conversion killer yet customers are demanding more pers... Read More

4 Types of Online Shoppers

The online retail space has become a heavily saturated market due to its exponential growth, which has now reached over $994.5 billion in sales. With that much competition, it’s critical that online retailers cater to different customer types. There
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The online retail space has become a heavily saturated market due to its exponential growth, which has now reached over ... Read More

Meet the Team at R2 – Retail Reinvention 2015

Come meet FuturePay’s VP of Business Development, Denise Purtzer, on August 4-5th in Chicago at R2 – Retail Reinvention 2015! Schedule a meeting with Denise to learn more about how FuturePay can help your business.
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Come meet FuturePay’s VP of Business Development, Denise Purtzer, on August 4-5th in Chicago at R2 – Retail Rein... Read More