4 minute read Omnichannel has been the buzz as mobile and digital channels become increasingly important to retail overall. However, becoming an omnichannel retailer involves a significant, management-driven effort and often means restructuring certain processes or areas of
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4 minute read 2016 has been a newsworthy year so far. Between the presidential elections, Leicester City’s fairy-tale performance, SpaceX’s rocket landing, and introduction of chatbots and conversational commerce, there’s been no shortage of things to talk about.
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5 minute read The subscription economy is nothing new. National Geographic has been regularly circulating editions of their magazine on a subscription basis for decades. That said, the past 5 years has seen the emergence of a number of
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4 minute read How much does your return policy impact your bottom line? It may be more than you think. 63% of Americans check a retailer’s return policy before making a purchase and a recent study suggests
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4 minute read Conversion optimization is an important exercise for ecommerce sites. But testing every little thing on your website can do more harm than good if it’s not done strategically. With that in mind, we’ve outlined
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4 minute read For many of us, shopping online means paying with our credit card. However, with the emergence of alternative payment options that might not be the case for much longer. Alternative payment options have
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5 minute read We’re all about helping retailers grow their business, so we put together a list of some awesome tools to help Shopify merchants increase their revenue. 1. RetargetApp Retargeting is a valuable marketing
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We’re excited to announce that FuturePay has won Gold for Startup of the Year at the prestigious Golden Bridge Awards! But that’s not all. Our CEO, Bobbi Leach, also won Gold as the Female Executive of the Year!
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8 minute read Google Analytics is a powerful sidekick in the fight for ecommerce conversions, providing you with a range of valuable insights about both your site and your customers. These insights help you identify your most valuable
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4 minute read Between Facebook Messenger’s integration with Uber and other businesses, Sephora’s use of chatbots on Kik, and Taco Bell’s “tacobot” on Slack, chatbots are becoming an increasingly common way for businesses to leverage conversational commerce
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