Google Analytics Ecommerce Tracking for Beginners

 8 minute read   Google Analytics is a powerful sidekick in the fight for ecommerce conversions, providing you with a range of valuable insights about both your site and your customers. These insights help you identify your most valuable
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Chatbots: Putting the AI in Retail

 4 minute read     Between Facebook Messenger’s integration with Uber and other businesses, Sephora’s use of chatbots on Kik, and Taco Bell’s “tacobot” on Slack, chatbots are becoming an increasingly common way for businesses to leverage conversational commerce
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How Payment Options Can Increase Sales

 4 Minute read   Payment options are an important element of checkout optimization. That said, there isn’t an industry standard or best practice for knowing what number and mix of payment options you should have. Let’s change that.  
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